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Naba Barsha (Poila Baisakh) is a famous occasion for Bengalis. It is the first day of the first month of Bengali year.Bengali New Year ( Noboborsho or Poela Boishakh ( Pôela Boishakh or Pôela Boishakh or Poila Boishakh) is the first day of the Bengali calendar, celebrated in both Bangladesh and West Bengal,( India) and in Bengali communities in Assam and Tripura(India).

Pahela Baishakh (Nabo Barsho OR Bengali New Year) is indeed a momentous occasion in the life of each and every Bengali. The day is marked by celebrations in families and communities.Bengalis beautify their homes by drawing attractive and colorful rangolis on the doorway with minced
rice, which is identified in Bengal as "Alpana". In the center of the drawing, a red clay pot with a white ‘Swastika' is placed. The pot is full with holy water and mango leaves and it is identified as a blessed one by the Bengalis. They offer puja to lord Ganesha and goddess Laxmi for the welfare and affluence of the families. Ladies wear conventional red sari and decorate their hair with colourful flowers and men wear dhoti kurta. They all participate in the processions named 'Prabhat Pheri' early in the morning to welcome the first day of the year.The day is celebrated with feast and cultural activities. Naba-Barsha is also popular among the tribal people in the Hilly regions. New Year is especially colorful in the villages, with a day of sweets and special foods, music, dance and enjoyment. Family and friends are visited, and food is a major focus of the celebration.

In Kolkata, Pohela Boishakh (and indeed the entire month of Boishakh) is considered to be an auspicious time for marriages. This day people wear new clothes and go about socialising. Choitro, the last month of the previous year, is the month of hectic activities and frantic purchases. Garment traders organize a Choitro sale and sell the garments with heavy discounts.
Pohela Boishakh is the day for cultural programmes. Prayers are offered for the well-being and prosperity of the family. Young ladies clad in white saris with red borders and men clad in dhuti and kurta take part in the Probhat Pheri processions early in the morning to welcome the first day of the year.

This day being auspicious, new businesses and new ventures are started. The Mahurat is performed, marking the beginning of new ventures.

Pohela Boishakh is the beginning of all business activities in Bengal. The Bengali Hindu traders purchase new accounting book. The accounting in the halkhata begins only after offering puja. Mantras are chanted and shostik ("Hindu swastika") are drawn on the accounting book by the priests. Long queues of devotees are seen in front of the Kalighat temple from late night. Devotees offer puja to receive the blessings of the almighty.

On Pohela Boishakh various fairs are held in West Bengal. The most famous of these is Bangla Sangit Mela, held at Nandan-Rabindra Sadan ground. This fair is conducted by the Government of West Bengal.

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